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The Scale of the Crisis — In Numbers
SAR 40 Billion
Annual economic cost of food waste in Saudi Arabia. Saudi individuals waste 250kg of food per year — more than double the global average.
135.1 Million Tons
Total waste generated in Saudi Arabia in 2024. Saudi Arabia generates more waste per capita than almost any nation on Earth. (GASTAT 2024)
94% Diversion Target
Saudi Vision 2030 mandates 94% landfill diversion by 2035. Today, most waste still ends up in landfills. The gap between what is promised and what is delivered has never been wider.
70% Failure Rate
70% of sustainability programs fail due to lack of employee engagement. Disconnected workforces. Static disclosures. No human buy-in. (Benevity 2025)
The ESG Action Gap
Most corporations have mastered ESG Reporting but are failing at ESG Realization. MIT research shows ESG ratings correlate at only 0.54, versus 0.92 for credit ratings. Strategy is decoupled from action.
The Event Waste Crisis
Saudi Arabia's events industry generates thousands of tonnes of branding waste annually — vinyl banners, fabric displays, PVC structures. Most goes directly to landfill. SustainXP has proven 89% of this can be diverted.
How We Deliver
EXPERIENCE
IMPACT & CAPABILITY
CIRCULAR SOLUTIONS
Behavior change and engagement. Gamified zones, workshops, and environmental activations.
CIRCULAR SOLUTIONS
IMPACT & CAPABILITY
CIRCULAR SOLUTIONS
Operational solutions. Waste management, circular materials, and resource reintegration.
IMPACT & CAPABILITY
IMPACT & CAPABILITY
IMPACT & CAPABILITY
Measurable outcomes. ESG capability, employee challenges, and transparent tracking.
Our Proven Record
4+ MAJOR EVENTS DELIVERED
4+ MAJOR EVENTS DELIVERED
4+ MAJOR EVENTS DELIVERED
International sporting and cultural events delivered with certified zero-landfill outcomes across Saudi Arabia — spanning international golf, football championships, and cultural activations.
4,683+ SQM DIVERTED
4+ MAJOR EVENTS DELIVERED
4+ MAJOR EVENTS DELIVERED
Over 4,683 square meters of event materials diverted from landfill — verified, certified, and documented with full material tracking reports.
89% DIVERSION RATE
4+ MAJOR EVENTS DELIVERED
89% DIVERSION RATE
Highest-performing event diversion rate achieved — every tonne tracked with a verified SustainXP Impact Certificate.